Public Activation

To meet our client’s expectations, we designed a public event at the foot of the Eiffel Tower. The selected barge, located on the Seine riverbanks, offered outstanding visibility and high footfall. The large outdoor area allowed us to feature a human-sized drone—symbolizing Korean tech innovation—while integrating visual elements inspired by traditional and contemporary Korean art. In this iconic setting, where technology and art came together, spectators experienced a unique and unforgettable activation.